Week 5 Submission - Mark Salvador

Mark Salvador 

The purpose of the two pictures was to compare the detail of the drone images, versus the latest Granular Insights satellite photo.  Working with one of my Strategic Accounts, Eric Tieszen, here’s a few customer feedback take-aways: (in the context of weed management)…

• Really cool technology!
• Advantage of satellite is how quickly it gathers data at the cursory level.
• Advantage of drone is level of detail and at least the possibility of moving TIF files into another data management platform (SMS or APEX as examples), so we can react to what we see.
• In the end, Eric said the satellite imagery is good enough for them because they’re managing weeds with a 120’ boom.  However, as we tighten it up, managing down to individual plants, the drone data will increase in value.
• There is value in using the drone to fly out and get a closer look at something detected by satellite.

I’ve been asked to go out to his farm next week to fly a couple alfalfa fields, next week, to see what we can do with the data!  My own general observation is that customers are very interested in what we’re doing and appreciative of the time and attention.